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Snackable Persuasion: Authority, or Why I Let My Dentist Put His Hands In My Mouth

Blog Persuasion Social Influence

If you want people to pay attention to your brand online, clearly communicate authority via your site (and application’s) written and visual cues. Give your potential clients reasons to feel safe about trusting you.

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PsychoBabble – Getting Them to Accept (even if they don’t agree) via Joseph Carrabis

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PsychoBabbleJoseph Carrabis, Chief Neuroscience Officer at insightXM and contributor to my book Online Reputation Management For Dummies, caught …

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Much mentoring and coaching is wasted. Make it more productive! via Richard Guha

Blog Freelancing Minding Your Business

Take My AdviceMy friend Richard Guha is one of those people I’m extremely grateful to know. He’s a former F100 CEO for Reliant Energy and others, Board Director, and Executive in & out of Residence, advising CEOs & CXOs. This post of his strikes a chord …

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I Did It. You Can Too.

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All my life I dreamed of becoming a published author. 

I’d repeatedly tried to get Wiley Publishing to notice me, but they wouldn’t even return my phone calls or emails.

One day, everything changed

On Labor Day weekend 2011, out of the blue, Wiley Publishers asked me to write a book for them.

Only 3 …

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At Last!

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I think we all know how good it feels to get that out there.

Your most joyous expression of who you are, online, that is.

What did you think I was talking about?

😉

It’s time to start paying attention to your dreams, your wants, your desires. It’s the stuff online magic is made from.

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Diving into Online Marketing?

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Most of us feel like this when we need to put our passion online and dive into online marketing:

 

(Psst! If you want to hear the funny music, click on the upper left corner where you see the speaker down below.)

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What Makes Me Feel Alive

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What Makes Me Feel Alive

For my birthday this year, I splurged on one of the happiest and most illuminating weeks of my entire life.

I went surfing.

In case you don’t know me, I passed my 30th birthday some time ago and haven’t looked back. There’s so much adventure to be had right now!

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My Pinterest Playground

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My Pinterest Playground

I’m surprised by how few people tell me they’re using Pinterest to promote their passion. Some points to ponder if most of your clients are women:

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Why Social Media Firestorms Bore Me

Blog Marketing Without Hype Online Reputation Management Social Media for Writers Writing

Just thought I’d put all that out there – in case you were wondering why I’m doing writing workshops instead of promising to make you rich or trying to scare you into buying an ORM audit. I simply don’t care to lie – to myself or anybody else.

I love the feeling of contributing something that connects people with the BEST part of themselves.

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Tough Love on Facebook Privacy: It’s your fault.

Blog Facebook I scare because I care Putting Your Best Foot Forward
Not so private Facebook Pic

I agree that it’s harsh, but uploading something to the I-N-T-E-R-N-E-T should have been her first clue that it might not remain private. Being ignorant is no defense.

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